Shape The Future of Logistics Using Centersource’s API Container Tracking
Cargo owners across the world face common challenges when it comes to container transportation services. Multimodal container transportation often looks like a black box, and containers are lost from sight until they arrive at the destination point. These problems occur mostly due to the inappropriate estimated time of arrival (ETA) data. It specifically happens when ETAs change and logistics owners are not updated about it.

The lack of ocean freight visibility and synchronization between different IT solutions leads to blind spots along with the end-to-end container movement. This puts the logistics industry at a competitive disadvantage. Without tracking the visibility of where the inventory is at the given time, logistics owners cannot efficiently fulfil the market demand and are poorly equipped to meet the unpredictable changes.
So, How Do You Start Tracking Your Ocean Shipments and Containers?

Simply, by using a digital supply chain that comes with an integrated API container tracking solution. The shipment API allows companies to have more flexibility by embedding delivery functionality directly into digital supply chain processes. You can easily personalize your shipping application for managing your specific business requirements and allow your carriers to automate order completion.
If you’re still not convinced by how a digital supply chain can help in improving your ocean freight visibility and container tracking. Let’s take a deeper look at how the container tracking system helps logistics companies?
Get The Unified Platform to Track and Manage Your Shipments

Centersource’s container tracking feature helps you to determine the latest position of the container across the global network. At the same time, the application allows you to calculate the time of storage taken during transhipment. Once you install it with your business process, your customers will no longer have to visit your competitors. Through API container tracking you can pass all the container status to your website through API, which will allow you to organize and display the data with the container number or B/L, this means your customers get more visibility and fewer emails from your customer service teams.
In Centersource, you can track more than 18,000 bulk vessels and over 60 of the most common container lines. Additionally, the API allows you to add tracking to your courier deliveries as a part of urgent deliveries so that it reaches the destination on time. Finally, as part of a smart information system, the tracking API helps to synchronize with relevant deal milestones and provides you updates accordingly.
Strong Integration That Automates All Your Trade and Logistics Processes

Automating some part or all of your supply chain has several potential advantages for businesses such as reducing manual effort while boosting productivity, effectiveness, and accuracy. Surely, investing in the right fitted tools and resources can significantly cut down your cost in the long run of your business. In other words, supply chain automation is cost-efficient and key to greater profitability.
Automation can be implemented across various facets of digital logistics, that includes:
● Payment and invoices
● Order completion and regular inventory notifications
● Customer service, tracking containers, and email updates
● Selling across global channels
● Setting and tracking revenue
· Having an insightful ocean freight visibility
With all these areas properly taken care of, think how much time you can save to focus on growing your business?

Centersource intends to automate and facilitate all your logistics-related processes within a B2B context. Although it is a challenging task, the API integrated system makes it easy. It is smartly integrated with the customer system with a one-time effort solution. You can integrate the volume of sellable stock and forecast details from ERP systems, so the sales staff can have a complete overview of the relevant information within a shared workspace.

Summing Up
So, you see how API’s makes logistics easier to scale and more flexibly sorted? But at the end of the day, every decision you make about your logistics and trade processes must meet the same goal, i.e., to sustain profitability and offer exceptional service to your customers. As far as container tracking and customer retention are concerned, using API allows you to achieve all of the objectives. And if you are having a hard time finding the right solution, take a look at Centersource created platform, which is easy to implement with your current business processes. To learn more about Centersource, request a demo today!